You don’t even need to hit the group as their ARMY, as is named their fan base, will no doubt extensively share every positive article about their idols. In a world where a view is money, getting the Korean icons speak about you means profit. Among the 30 most retweeted tweets of all-time, they own as many as 19 of them, more than anyone else. The question about them is often are their hype due to their sales, or are they over represented thanks to their unparalled following on social media?Īnd that’s the thing.
They dominate social media possibly even more than they do on charts and sales. Yes, they were the #1 top selling artists in the World in 2020, ahead of both Taylor Swift and Drake.
